Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Shootings in California and Lousiana, the Lunar New Year begins, and an investigation into Abbott's baby formula plant. Here is everything you Need2Know for Monday, January 23, 2023.
Women's marches across the country demanded the protection of abortion rights on Sunday, the 50th anniversary of the Supreme Court decision to legalize the medical procedure that was struck down by the court last year.
Cheddar News shares a viral video of a 5-year-old girl who gave her dad a lesson on what she learned about Martin Luther King Jr. and Rosa Parks at school.