Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
It was a night to celebrate for the stars of “Everything Everywhere All at Once" as it becomes the biggest movie in the awards multiverse. It took a long while for all the cast members to gather in the press room at the Screen Actors Guild Awards, where they won best ensemble to go with individual awards for Michelle Yeoh, Key Huy Quan and Jamie Lee Curtis.
The creator of the Dilbert comic strip faced a backlash of cancellations Saturday while defending remarks describing people who are Black as members of “a hate group” from which white people should “get away.”
Angela Bassett won entertainer of the year at Saturday's NAACP Image Awards on a night that also saw her take home an acting trophy for the television series “9-1-1.”
Publisher Penguin Random House says it will publish “classic” unexpurgated versions of Roald Dahl’s children’s novels, after criticism of cuts and rewrites intended to make the books suitable for modern readers.
