Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Aliza Freud, CEO and Founder of SheSpeaks, joins Cheddar News' Hena Doba on a Walk and Talk to break down what exactly the reality gap is, and the state of work/life balance for women.
The horror sequel slashed expectations with $44.5 million in ticket sales, a franchise best. "Creed III" earned $27.1 million in its second weekend, surpassing $100 million in U.S. and Canada.
This week outside the Dolby Theatre in Hollywood, workers unspooled a champagne-colored carpet as Jimmy Kimmel, who is hosting the 95th Oscars on Sunday, presided over the occasion.