Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Disney+ will premier a new action-comedy series called 'American Born Chinese' that debuts in May and is based on the novel by Gene Luen Yang. The series creator, Kevin Yu, along with actors Chin Han and Ben Wang joined Cheddar News to discuss how they became involved with the project and what the series brings.
Danny Taing, founder and CEO of Bokksu, joined Cheddar News to discuss his path on how he became an entrepreneur to launch a company that delivers artisanal Japanese snacks. "When I moved back from Japan to New York, I had this bit of reverse culture shock ... a lot of people had somewhat of a one-dimensional view of Japan ... they saw this country where people ate sushi every day ... none of that is true," he said.
Carrie Fisher received a star on the Hollywood Walk of Fame on Tuesday, a May the Fourth tribute to a beloved “Star Wars” actor that had a touch of stardust.
A jury has concluded that British singer Ed Sheeran's hit song “Thinking Out Loud” didn't copy key components of Marvin Gaye's classic tune “Let's Get It On.”
Hollywood writers picketing to preserve pay and job security outside major studios and streamers braced for a long fight at the outset of a strike that immediately forced late-night shows into hiatus, put other productions on pause and had the entire industry slowing its roll.
