Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
In the face of unprecedented disruptions to the way people around the world work, socialize, live and play, events for cannabis holiday 420 have migrated online to bring isolated cannabis users together on a day that's considered all about community.
The cancellation of live sports events during the coronavirus pandemic could be costing media companies more than $1 billion in ad revenue and even more in invaluable opportunities for self-promotion for the media companies that broadcast the events.
Karen Colberg, Co-CEO of King Arthur Flour, told Cheddar Monday that people are looking for a way to pass the time.
Meghan and Prince Harry told the editors of The Sun, the Daily Mail, the Daily Express and the Daily Mirror in a letter that they won’t “offer themselves up as currency for an economy of click bait and distortion.”
Peter Maurer, president of the International Committee of the Red Cross (ICRC), told Cheddar Monday that the countries that drew the most concerns could take this opportunity to build better health systems going forward.
New York City won’t allow public events in June, including three of the city’s major annual celebrations: the National Puerto Rican Day Parade, the Celebrate Israel parade, and the Pride parade on its 50th anniversary.
Coronavirus has given us a whole new vocabulary, from "flattening the curve" to "social distancing" to "community spread." So it makes sense that a new set of emojis have become popular to help communicate our COVID-infected feelings during these strange times.
This year’s San Diego Comic-Con has been canceled due to coronavirus-related restrictions around large gatherings. Organizers say they are planning a return for July 2021.
Hesam Hosseini, CEO of Match told Cheddar Friday that despite being stuck at home, people are still looking to mingle.
I just attended the most meaningful, spiritual, intimate, and inspiring funeral I’ve ever been to — and I didn’t even need to wear pants.
