Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
A painter finds inspiration after a serious medical diagnosis, a teacher returns to school after a year battling leukemia and a family raises funds for cancer research after suffering a loss themselves.
Actors Anthony Anderson and Cedric the Entertainer, known for their roles on Black-ish and The Neighborhood respectively, are teaming up to launch a "BBQ lifestyle brand" called AC Barbeque and starring in a new show called Kings of Barbeque.