Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Updates on what is new in Bachelor Nation, including 'Dancing with the Stars' appearances, a first look at 'Bachelor in Paradise', details on 'The Golden Bachelor', and more
A wealthy dentist convicted of killing his wife at the end of an African safari in Zambia is expected to be sentenced to life in prison Monday for a murder prosecutors say capped off a lifetime “spent seeking domination and control over others through wealth and power.”
