AJ Perez, sports reporter for USA Today, discusses FOX's huge deal with the NFL and the quarterback trade shaking up the industry.
FOX will pay the NFL $3 billion over the next five years for the right to broadcast Thursday Night Football games. Perez says even though some might consider the FOX deal an overpay, sports is one of the few live television events still left, so it's actually good value for FOX. The network will be paying $15 million more per game than CBS and NBC were.
Perez also discusses the market-altering trade between the Washington Redskins and Kansas City Chiefs which will send quarterback Alex Smith to Washington. The deal will allow the Redskins to let go of quarterback Kirk Cousins. As a result, Cousins could become the highest paid player in the NFL.
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