The experience economy is on the rise as consumers are trending toward spending money on events rather than things. Velocity Black wants to capitalize on the shift with a subscription service app catering to the elite.
Velocity Black is a concierge-style membership service that offers experiences like private blue whale watching tours, flying a fighter jet to the edge of space, and taking a submarine down to the ruins of the Titanic. The service charges a baseline annual fee of $2,400 and then adds expenses on top of that.
Zia Yusuf is the CEO of Velocity Black and he explains that for the cash rich and time poor, time is the greatest luxury. It is the only thing we are not getting back.
Irrigation might have saved Jackson's hay, but she and her husband rejected the idea about 10 years ago over the cost: as much as $75,000 for a new well and all the equipment. But now — with an extended drought and another U.S. heat wave this week that will broil her land about an hour northwest of Dallas for days in 100-degree-plus temperatures — Jackson said she is “kind of rethinking.”
Children’s advocacy groups including Fairplay and Common Sense Media are asking the Federal Trade Commission to investigate Google, saying the tech giant serves personalized ads to kids on YouTube despite federal law prohibiting the practice.
U.S. regulators on Wednesday announced a settlement with the company that runs Dollar Tree and Family Dollar aimed at improving worker safety at thousands of the bargain stores across the country.