What One Music Exec Learned From Kanye About Developing Brands
Al Branch, chief marketing officer at Blueprint Group, told Cheddar that artists are either songs, artists, or brands. He says that it's important for artists to become a brand.
For full interview [click here](https://cheddar.com/videos/al-branch-creates-marketing-strategies-for-hip-hop-artists).
Authorities have moved and expanded the search area for a convicted murderer who escaped from a suburban Philadelphia prison last week, after he was spotted on a trail camera at one of the nation's premier botanical gardens.
