Al Branch, chief marketing officer at Blueprint Group, told Cheddar that artists are either songs, artists, or brands. He says that it's important for artists to become a brand. For full interview [click here](https://cheddar.com/videos/al-branch-creates-marketing-strategies-for-hip-hop-artists).

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Minding Your Money at the Museum
With prices skyrocketing for a day at the museum with families, Cheddar News spoke to some experts about how to save for a cultural day out.
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