What One Music Exec Learned From Kanye About Developing Brands
Al Branch, chief marketing officer at Blueprint Group, told Cheddar that artists are either songs, artists, or brands. He says that it's important for artists to become a brand.
For full interview [click here](https://cheddar.com/videos/al-branch-creates-marketing-strategies-for-hip-hop-artists).
Thailand's Chacha Singsuwan turns fish sauce and lobster butter into award-winning cocktails. Discover how her zero-waste approach is redefining mixology.
An exclusive look inside New York City's Superbueno with founder "Nacho" Jimenez, who's Mexican-American concept has just been named the best bar in the country
