Bluemercury Co-founder: 20% of Our Customers Are Men
Men not only buy essentials like shampoo or soap at the beauty retailer, but also makeup. "The reason is that men are understanding now that looking good extends beyond having great apparel and a nice watch," says Barry Beck, co-founder and COO of Bluemercury, which was bought by Macy's in 2015.
For full interview, [click here](https://cheddar.com/videos/the-future-of-makeup-is-men).
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The Week's Top Stories is a guided tour through the biggest market stories of the week, from winning stocks to brutal dips to the facts and forecasts generating buzz on Wall Street.
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