Bluemercury Co-founder: 20% of Our Customers Are Men
Men not only buy essentials like shampoo or soap at the beauty retailer, but also makeup. "The reason is that men are understanding now that looking good extends beyond having great apparel and a nice watch," says Barry Beck, co-founder and COO of Bluemercury, which was bought by Macy's in 2015.
For full interview, [click here](https://cheddar.com/videos/the-future-of-makeup-is-men).
It's expected that boomers and their parents' generation will pass down $84.4 trillion in assets through 2045, according to Forbes. Paul Karger, co-founder and managing partner of financial firm TwinFocus, joined Cheddar News to discuss wealth transfer between parents and their children and when it's a good time for a conversation between them.
Pets grow into beloved members of families and many do what they can to keep them happy and healthy. Marc Peralta, chief program officer of Best Friends Animal Society, joined Cheddar News to discuss finances and expenses when taking care of your furry family members.
