Bluemercury Co-founder: 20% of Our Customers Are Men
Men not only buy essentials like shampoo or soap at the beauty retailer, but also makeup. "The reason is that men are understanding now that looking good extends beyond having great apparel and a nice watch," says Barry Beck, co-founder and COO of Bluemercury, which was bought by Macy's in 2015.
For full interview, [click here](https://cheddar.com/videos/the-future-of-makeup-is-men).
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Google's head of search testified at the company's trial Thursday as it started presenting its defense. The Justice Department in several states alleged that Google violated antitrust law to achieve its dominance in search.
