As the online gaming world continues to boom, professional sports organizations are working to marry the online and physical sports world. Hugh Weber, president of the New Jersey Devils, said that there is a way for live esports events to be compelling enough to translate to ticket sales.
Amazon is launching 'Storefronts' as a portal on its massive e-commerce platform to highlight what it calls small- and medium-sized American businesses.
Holly Rutt, the founder of Little Flower Soap Co., is featured in Amazon's first ad campaign to promote the venture. She said she expects to be introduced to an entirely new customer base via the Storefronts portal. Many of the small businesses that Amazon already killed off, though, will not get the same opportunity.
Digital audio advertising is one area where Google and Facebook don't dominate, thus providing streaming players like Pandora an opportunity to carve out a market with the listener data they own, CEO Roger Lynch said.
Cheddar anchor Nora Ali analyzes Jet.com's relaunch featuring a new localized strategy for New York, three-hour grocery delivery, Nike partnership, and Siri integration.
If you had any lingering doubts that eSports had gone mainstream, they would have been erased when the North American League of Legends Summer Split took over the Oracle Arena ー home to the defending NBA champion Golden State Warriors. Cheddar was there for the last stop before the World Championships in South Korea next month.
Apple casts a long shadow, and that's never more apparent than after a new product launch. John Vinh, equity research analyst at KeyBanc, ticked off the companies that, as part of Apple's supply chain, stand to benefit from the latest iPhone launch.
At its annual event in Cupertino, Calif., Apple announced three new iPhones and a new Apple Watch Series 4. With new features such as bigger screens and an EKG monitor on the watch, Apple hopes to reach audiences that may have not bought into the last edition of its products.
