All eyes were on Apple after the bell. Earnings came in just after 4:30 pm and the technology company beat on both revenue and earnings per share. Apple reported earnings of $3.89 versus estimates of $3.86, and revenue was reported at $88.3 billion versus estimates of $87.3 billion. Tim Cook said, "iPhone X surpassed our expectations and has been our top-selling iPhone every week since it shipped." The company also reported a record $285.1 billion in cash reserves.

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Diversity in the Ad Tech Space from the Co-Founders of Direct Digital Holdings
Mark Walker, co-founder and CEO, Direct Digital Holdings & Keith Smith, co-founder and President, Direct Digital Holdings, join Cheddar News to discuss the meaning behind launching just the ninth black-owned company to ever go public in the U.S., how Black History has impacted their careers, and how they plan to grow the company.
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