Ira Schwartz, CEO of Free Country, joins Cheddar to talk about some of the recent trends in the outerwear industry, one being cost. Schwartz talks about how Free Country is competing with mainstream names such as North Face and Canada Goose.
He talks about the price dislocation within the outerwear space. His mission is to keep most Free Country products under $100, so the average American doesn't need to break the bank. Plus, why the "dressing casual" trend is here to stay. Because of that, outerwear companies need to design for fashion and usability.
Plus, Free Country has partnered with the Fresh Air Fund on its #GetOutThere campaign. Free Country aims to give outerwear to kids within the Fresh Air Fund to encourage them to stop sitting on the couch.
Authorities have moved and expanded the search area for a convicted murderer who escaped from a suburban Philadelphia prison last week, after he was spotted on a trail camera at one of the nation's premier botanical gardens.
