It's never to late to bake your loved one a sweet treat for Valentine's Day, and it's even easier if it comes in a cup. Miss Jones Baking Co.'s Sarah Jones joins Cheddar to discuss her company's new line of Desserts-in-a-Cup. She explains the benefits the single-serving, portion-controlled confections.
The new line will be available on Amazon later this year. Jones weighs in on how the e-commerce giant's new shipping policy will impact her business. She also discusses why her company puts such a premium on high-quality ingredients.
Miss Jones Baking Co. also has its own line of apparel featuring the company's signature catchphrases. Jones considers whether she's positioning the business to be a lifestyle brand. Finally, she reveals the best treats to bake this Valentine's Day.
Daniel Desrochers, International Trade Reporter at POLITICO, joins us to break down the ruling, the billions at stake, and what it means for consumers.
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