No matter what industry you work in, it's important to get out of the office and in the field so you don't lose sight of your team's mission. That's the inspiration behind Bacardi's "Back to the Bar" day. Global Advocacy Director Jacob Briars joins Cheddar to break down the big event.
The campaign is part of the company's Founder's Day celebration, paying tribute to its anniversary. Briars explains how Bacardi is challenging its employees to urge customers to try new specialty cocktails. The recipes honor some of the most iconic drinks associated with the Bacardi family brands.
We also get Briars' take on some of the newest trends sweeping the spirits industry. He says rum is the next big drink to dominate the bars. He calls it the most underappreciated kind of alcohol.
On this episode of ChedHER: Melissia Hill, Founder and CEO of Ooshie, breaks down the challenges of growing a business, and the rise of Black women entrepreneurs; Sandra Velasquez, Founder of Nopalera, explains why she turned down investors on Shark Tank, and what she looks for in investors; Freada Kapor Klein, Founding Partner of Kapor Capital, talks about ways to close the equity gap; Ashley Tyrner, CEO and Founder of FarmboxRx, is this week's female founder spotlight of the week.
Actor Keanu Reeves joined Cheddar News this week to talk about the fourth sequel project its place in the franchise and how filming John Wick has impacted his life.
Beyonce and Adidas agreed to end their 'Ivy Park' partnership, according to reports, amid a wave of rumors that the agreement didn't yield the expected results.
