*By Michael Teich*
Nike debuted its [controversial new ad](https://www.youtube.com/watch?v=Fq2CvmgoO7I) featuring Colin Kaepernick Wednesday, part of its "Just Do It" 30th anniversary ad campaign.
The roll out came after some public backlash and a tweet from President Trump criticizing the company's decision to sign on the former NFL player, who set off a string of player protests the last two seasons.
While Nike's campaign has proven to be a polarizing initiative, leaving some consumers to pledging to boycott the brand, military veteran and Sports Illustrated writer and producer Scooby Axson sees the move as a net positive for Nike.
"At the end of the day I don't think it's going to hurt their bottom line," Axson told Cheddar in an interview Wednesday.
Axson, who served 16 years in the U.S. Army, thinks those unhappy about NFL players kneeling for the anthem are demonstrating false outrage and that their anger is misplaced.
"If you want to say somebody is disrespecting the flag or the anthem, the NFL does this every single Sunday when they drape that flag across 100 yards, and that's per the flag code. The federal flag code says you shouldn't do that," said Axson.
For full interview [click here](https://cheddar.com/videos/nike-doubles-down-on-kaepernick-with-thursday-night-football-ad).
Despite China's cryptocurrency crackdown, many in the industry are making the case that crypto's demise is not yet a done deal in the world's second-largest economy.
Video-sharing tech platform YouTube on Wednesday announced immediate bans on false claims that vaccines are dangerous and cause health issues like autism, cancer or infertility.
Pressure is mounting on President Joe Biden to trim back his $3.5 trillion federal government overhaul to win over holdout fellow Democrats.
Lines of cars formed at British gas stations for a fourth day on Monday, as the government mulled bringing in the army to help ease supply disruption triggered by a shortage of truck drivers.
Powell on Wednesday shed new light on the possibility of launching a central bank digital currency (CBDC) in the U.S., and stakeholders in the worlds of both monetary policy and cryptocurrency took notice.
President Joe Biden is urging those now eligible for COVID-19 booster shots to get the added protection.
China’s central bank has declared all transactions involving Bitcoin and other virtual currencies illegal, stepping up a campaign to block use of unofficial digital money.
Senate Majority Leader Chuck Schumer and House Speaker Nancy Pelosi revealed the development to reporters on Thursday. But
The European Union is unveiling plans that would require smartphone makers to adopt a single charging method for mobile devices.
The number of Americans applying for unemployment aid rose last week for a second straight week to 351,000, a sign that the delta variant of the coronavirus may be disrupting the job market’s recovery, at least temporarily.
