*By Christian Smith* Republicans may stand to lose more than just the House if the party doesn't address millennial needs, said GOP strategist Evan Siegfried. "The party needs to adapt or die," Siegfried said Monday in an interview on Cheddar. "The Democratic punch is coming." The punch is a result of changing demographics within the American electorate. In each election, the American voting population becomes less white and better educated, a shift that Siegfried said will pose a major threat to Republicans if they don't prioritize issues like student debt which are important to the country's largest voting bloc. Siegfried cited Democratic Socialist and 2016 presidential candidate Bernie Sanders as an exemplar of successful outreach to the millennial base. Though he may disagree with the Senator's viewpoints, Siegfried said Republicans would do well to imitate Sanders's methods. "Millennials are the most fiscally conservative generation since the Great Depression, and the Republican Party's fiscal, conservative message actually reaches out and would be perfect for them, but we haven't been able to do so," Siegfried said. "We have been viewed and portrayed as the stereotype of an anti-woman, anti-minority party. Unfortunately with Donald Trump's rise, he has helped to cement the stereotype as reality." But there is an opportunity for the GOP ー while millennial voters are the least likely demographic to identify as Republican according to a [poll](http://www.people-press.org/2018/03/01/1-generations-party-identification-midterm-voting-preferences-views-of-trump/) from the Pew Research Center, an [April poll](https://www.reuters.com/article/us-usa-election-millennials/exclusive-democrats-lose-ground-with-millennials-reuters-ipsos-poll-idUSKBN1I10YH) by Reuters found that enthusiasm for the Democratic Party among the group is slipping, and young voters increasingly consider the Republican Party a better steward for the economy. For more on this story, [click here](https://cheddar.com/videos/one-republican-strategists-plan-to-help-the-gop-win-over-millennial-voters).

Share:
More In Politics
Confronting Sexual Assault in the Military
Today is Veterans Day, a day each year that gives us a chance to honor our service members and reflect on the issues they face in our armed forces. One issue that's gotten a lot of scrutiny recently is the handling of sexual assault cases in the military. The military has long been criticized for how it handles cases of sexual assault, with particular attention paid to how cases are investigated and prosecuted usually within the chain of command. The defense department has said sexual assault cases will be removed, but it's not the same as Congress changing the law itself. Lory Manning, retired U.S. Navy captain and the director of government operations at the Service Women's Action Network, joins Cheddar News to discuss.
Greenwood Launches GreenBook, an Online Directory of Black and Latino Businesses
Greenwood, a digital banking platform aimed at supporting Black and Latino businesses and clients, is launching its very own GreenBook. Named after the historic publication for Black travelers during the era of Jim Crow, the online guide will provide a directory of Black- and Latino-owned businesses across the country. Ryan Glover, the founder and chairman of Greenwood, joined Cheddar to provide additional details about the listings.
U.S. and China to Work Together to Curb Emissions
A breakthrough deal between the U.S. and China when it comes to climate has finally been reached. The two countries have pledged to work together to curb carbon emissions. Amy Harder, executive editor at Cipher, joined Cheddar News to discuss more.
Boosters For All, Diplomatic Boycott of Beijing Olympics & The Perfect Hug
Jill is joined by “Friend of the Pod” Mosheh Oinounou to talk booster shots, and whether “fully vaccinated” will eventually mean three shots, not two. Plus, the latest on the Kyle Rittenhouse trial. And the research is in: we know now the perfect way to hug. Also, Jill and Mosheh debate whether Airpods are passé.
Climate Deal Reached as COP26 Comes to a Close
A deal was reached as the COP26 Summit in Glasgow came to a close. Dr. Katharine Hayhoe, Chief Scientist at the Nature Conservancy and Author of 'Saving Us: A Climate Scientist's Case for Hope and Healing in a Divided World,' joined Cheddar News' Closing Bell to discuss the deal.
Load More