*By Bridgette Webb* Step aside, iPhones ー the Apple Watch may be coming for your spot. Christopher Mims, tech columnist for the Wall Street Journal, said Apple's wearables division may be the tech of company's future. "Apple's strength at this point with wearables is creating accessories," Mims said Friday in an interview on Cheddar. "You don't need the AirPods, you don't need the Watch or the glasses, but if you put them together, and you have a wireless connection, it might allow a new kind of computing ー a new way to interact with your environment." Augmented reality, Mims said, is another area of focus for Apple. CEO Tim Cook has expressed enthusiasm for the industry, saying last year that he believes the tech will change the way the public operates forever. But AR technology is still in its infancy, and mass adoption remains a pipe dream for insiders. As of now, Apple's ARKit can only add digital objects through an iPhone's camera. It's a feature that Mims said will continue to pose a challenge for the Silicon Valley giant. "Apple's real challenge is no one knows what AR is for," Mims said. "But we don't know what the killer app for consumers will be. I wouldn't be surprised if it were just some updated version of Pokémon GO," he said. Apple will debut new its products and features on September 12 at an iPhone event in Cupertino, Calif. For full interview [click here](https://cheddar.com/videos/apples-next-act).

Share:
More In Business
Stretching Your Dollar: Understanding Your 401k Allocation
It's a benefit to have a 401k plan with your employer but it can also be stressful to decide how to best allocate your contributions. Michele Schneider, partner and director of trading research and education with MarketGauge.com, joined Cheddar News to explain which markets are best to invest in, depending on your age demographic.
Stretching Your Dollar: How to Deal With Finances in a Second Marriage
There is no specific formula or playbook for handling money with your spouse. Is it any different with a second marriage? Kelli Smith, director of financial planning with Edelman Financial Engines, joined Cheddar News to discuss what approach to take with finances with a new partner.
Load More