*By Samantha Errico* After Tumblr announced it would pull so-called "adult content" from its platform, a larger-than-expected group of users erupted in protest. According to Shannon Liao, a tech and culture reporter at The Verge, many flocked to the platform "to browse sex-positive blogs and also different kinds of curated porn," in a "safe place." "It turns out that most people are using Tumblr to browse adult content," she added. Starting Dec. 17, the social networking site will wipe itself clean of all things x-rated, include pornography and any explicit content. Tumblr's CEO Jeff D'Onofrio addressed the company's new policy in a [blog post](https://staff.tumblr.com/) on Monday, saying, "today, we’re taking another step by no longer allowing adult content, including explicit sexual content and nudity (with some exceptions)." This move comes after Tumblr was removed from from Apple's ($APPL) App store after child pornography was discovered on the site in November. Liao, who reported on the [ban](https://www.theverge.com/2018/12/3/18123752/tumblr-adult-content-porn-ban-date-explicit-changes-why-safe-mode) said, "Tumblr was also thinking about this in the long run for the last few months of whether it want to pivot to a different kind of platform or not include its own content on its platform anymore." As part of the new "safe mode," questionable content will be flagged by bots and algorithms and eventually removed. Users have the ability to appeal content once it's purged from the site. Liao said the company was likely pressured by internet activists to scrub its content. Tumblr's new filtered policy will go into effect mid-December.

Share:
More In Business
The Day Ahead: Bank Earnings, March Retail Sales
Cheddar News takes a look at The Day Ahead as a slate of earnings is due to be reported from some of the country's biggest banks, including JPMorgan, PNC, Wells Fargo and Citigroup. March retail sales are also on tap to be released.
Oatly Executive Discusses Company's Sustainability Efforts
Cheddar News is highlighting companies with a focus on sustainability for Earth Month. Ashley Allen, chief sustainability officer with Oatly, joined Cheddar News to discuss her company's mission to deliver products that have a minimal environmental impact. "We want to make it easy for people to eat better and live healthier lives without recklessly taxing the planet's resources," she said.
Some Iconic Cars Getting a Modern Upgrade
Some well-known iconic and historic cars are getting a modern twist this year. Cheddar News' Michelle Castillo checked in with some high-profile car executives to discuss the upgrades to some of the cars folks have loved for decades.
Load More