Dan Lagani, President and Chief Revenue Officer at Diply, discusses the future of programmatic advertising as we move into an increasingly more digital landscape.
Lagani digs into the rise of programmatic ads because of their ability to simplify content by getting it to the right person at the right time and in faster, more effective ways through automation.
We talk the revenue possibility for digital ads. Digital ad display spending is expected to reach $39 billion in 2018.
Under Google’s updated inactive account policy, which the tech giant announced back in May, accounts that haven’t been used in at least two years could be deleted. Accounts deemed inactive could be erased beginning Friday.
Supporting nonprofits on GivingTuesday this year could have a bigger impact than usual. Why? Because nonprofits and industry groups say donations so far are down compared with previous years.
