The first NSX hit the markets almost 30 years ago. Now Acura is relaunching its flagship super car as a hybrid. Jon Ikeda, Vice President of Acura North America, discusses the innovative technology at the heart of the new model, and how the Sundance Film Festival embodies that same innovative spirit. The Acura executive says the creators behind the films and shows featured at Sundance are just as innovative as the mechanics and engineers behind Acura's automobiles. "Innovation is risk-taking," notes Ikeda.

Share:
More In Business
GM President Mark Reuss on New Electric Escalade and Overall EV Market
GM President Mark Reuss joined Cheddar News to discuss the company's new Cadillac Escalade electric vehicle and talked about how to make affordable EVs for the general public. "That's who we are as a company -- we will offer vehicles for everybody and every different income level," he said.
Stretching Your Dollar: Tips for Buying a Used Car
Lauren Fix, automotive expert with 'The Car Coach,' spoke with Cheddar News to provide tips and advantages on buying a used vehicle. "You let somebody else take the depreciation, which is probably one of the best things ... you then move in at a two- or three-year-old vehicle that maybe was leased, and you can get some great values," she said.
Load More