Activist Investors Call on Apple to Address Youth Phone Addiction
Apple under fire after two Apple investors urged the company to step up and play a bigger role in managing smartphone overuse and addiction. David Benoit, Activism Reporter at The Wall Street Journal, was with us to discuss why Jana Partners has decided to push Apple to develop tools and research the effects of smartphone overuse by young people.
Benoit says the investors aren’t saying its necessarily Apple’s responsibility to monitor phone usage. Instead, he thinks they believe that Apple could play an important role in acknowledging that they aren’t sure what the impact of all this phone usage will be, but could score points by giving parents the option to monitor usage.
Activist investors typically focus on things like buybacks and acquisitions. Benoit says this move by Jana Partners to take a stance on corporate responsibility is very different. He thinks following Jana's advice could help protect Apple from potential backlash on teen iPhone usage. In addition, Benoit says goodwill could help drive future sales if consumers feel Apple made a phone that is safe for kids.
Bobbi Brown, makeup artist and founder of Jones Road Beauty, joined Cheddar News to celebrate Women’s History Month, her new makeup line, and the importance of mentoring future generations of female entrepreneurs. "I'm someone that has always helped other people even as a young kid. It's the way that I was raised, so it's natural for me," she said. "But especially in my new journey of Jones Road makeup, when I mentor the young founders, I get a lot back."
Sketchers is yet another retailer to announce its entrance into the realm of the metaverse. The footwear company will be launching virtual clothing as well as an experiential store in Decentraland.
With the Russian invasion of Ukraine raging on, millions have turned to TikTok to stay up-to-date on the latest developments and get a first-hand look. The social media platform has been so prominent that the war has been dubbed "the first TikTok war" by many publications — and even the White House has taken notice. The Biden administration held a virtual briefing with 30 social media creators to discuss their role in communicating to their followers by countering what it deems as being misinformation. Ellie Zeiler, an 18-year-old TikTok star who attended the briefing, joined Cheddar to talk about the conference and her responsibilities as a social media creator. "How could you not be a little nervous or scared when you're getting your information and media all from this app? But also then you think back to, I guess, when media was changing between newspapers and TV, and I'm sure people were nervous about that too," she said. "So the fact is, is that people do really look to Tiktok and social media for their news."
Cheddar catches up with Edwina Fitzmaurice, EY Chief Customer Success Officer, at South by Southwest in Austin, Texas to break down why artificial intelligence will not replace the jobs of humans, and why creatives are leading the way towards the metaverse.
Cryptocurrencies had a monumental year in 2021 and is showing no signs of slowing down. Cheddar breaks down everything you need to know this tax season if you are investing in crypto.
