*By Conor White*
"Mad Men" creator Matthew Weiner's new anthology series for Amazon, "The Romanoffs," is about far more than Russia's last royal family, according to one of its stars.
"As I said to Matthew when I was doing this, I have to bone up on the Romanoffs," actor Aaron Eckhart said in an interview on Cheddar.
"And he said, 'Well, not really, because it really has nothing to do with the Romanoffs.'"
The family consisted of Tsar Nicholas II, his wife, and five children. After Russia's February Revolution of 1917, Nicholas II abdicated the throne and was later executed with the rest of his house. Within the last 30 years, all the bodies have been discovered and identified through DNA testing. Despite that evidence, whispers remain that one of his children, most likely Anastasia, escaped the killings. (The tsar's youngest daughter inspired the popular animated film, "Anastasia," which was recently turned into a musical.)
The Amazon ($AMZN) series features a different cast in each of its eight episodes, which are all linked by some sort of connection to the famous family ー be it real or fabricated.
Eckhart said it's the relationships between the show's characters ー whether directly linked to the royals or not ー that makes the show special.
"The magical part of the show is that it has thematics, and it has through lines with the Romanoffs," the Golden Globe nominee said. "But it's all these different scenarios with different people all over the world."
The series is creator Weiner's return to television after his seven-season run with "Mad Men" ー the highly-acclaimed show garnered two Golden Globes for "Best Drama Series" and eight Primetime Emmy awards.
It was Eckhart's first time working with Weiner, and he said the experience was "educational, interesting," and "fascinating,"
"It's very surprising and striking and bold. It takes a real genius to figure this all out," Eckhart added.
In the age of binge-watching, Amazon has made the choice to release one episode per week after releasing the first two episodes simultaneously on Oct. 12.
Eckhart is a fan of the move and called it "more traditional." But he admitted he has binged his way through at least one classic series.
"I did binge-watch 'Friends'," he said.
"'Friends' is a very good show."
For full interview [click here](https://cheddar.com/videos/meet-the-romanoffs).
The Google cheif Sundar Pichai opened the company's annual developer conference by addressing the burger emoji's misplaced cheese and the beer emoji's floating foam. It shows how seriously users take pictorial communication that Pichai would kick off his keynote by talking about emojis, says Jeremy Burge, chief emoji officer at Emojipedia.
Rob Marvin, associate features editor for PCMag, discusses the biggest announcements from Microsoft's Build conference. Marvin weighs in on Microsoft introducing AI for Accessibility, an integration between its digital assistant Cortana and Amazon Alexa.
Designer Diane Gilman created a line of jeans for older women and has so far sold 10 million pairs. Her success, she says, is driven by her brand's focus on an under served market.
In a bid to regain its lost ground in the U.S., the Swiss company behind Nespresso and Nescafé will give Starbucks $7.1 billion to sell its packaged goods.
Gotham Chopra and his Religion of Sports media company may have just entered the filmmaking scene a few months ago, but it has already snapped up an Emmy nomination, which Chopra says feels like "an affirmation."
Warren Buffett isn't betting on bitcoin anytime soon. Over the weekend at the Berkshire Hathaway annual shareholders meeting, Buffett said the digital currency is "probably rat poison squared." Buffett has long been skeptical about cryptocurrencies. At the conference, Buffett also made headlines when he said he regretted not investing in Amazon and Alphabet.
Starting Monday, Tesla will start kicking out contract workers unless a fulltime employee can vouch for them. In an email to employees, Elon Musk said Tesla employees will need to send HR a note affirming the character of the contractor, or else that person will be denied access to Tesla's facilities. Tesla employs around 40,000 people worldwide.
And we speak to Shan-Lyn Ma, co-founder and CEO of Zola, about the company's latest funding round. Zola has worked on improving the wedding registry process for couples. With this new funding, Ma says Zola will work to ensure every part of the wedding planning process is seamless, from budgeting to the honeymoon.
The rapper's public support for President Trump has helped raise the profile of West's sneaker line, says Cam Wolf, a fashion reporter at GQ.com. He adds that many of West's fans see his outspokenness as a sort of performance art in services of his personal brand.
Mr Bing CEO Brian Goldberg brought the lessons he learned from starting a food chain in Hong Kong to New York City, where he launched his Chinese crepe business by starting with pop-ups and trendy food hall locations.
Joel Peresman, president and CEO of the Rock & Roll Hall of Fame Foundation, talks about how the organization decides who will be inducted each year and who will present the inductees during the ceremony.
Kareem Burke, who founded Roc-A-Fella Records with Jay-Z, produced two films at the Tribeca Film Festiva that he hopes will encourage a discussion of prison reform.