Barbie, the doll that has long symbolized an impractical and unattainable standard of beauty for young girls, was invented by one of America's foremost businesswomen of her day.
This came as a surprise for the director of a new Hulu documentary, "Tiny Shoulders: Rethinking Barbie," that was to have its debut at the TriBeCa film festival this week.
The documentary, directed by Andrea Nevins, goes behind the scenes of Mattel as Barbie undergoes a major transformation to better reflect diverse characteristics and more reasonable notions of beauty.
"Multiculturalism as well as many different shapes, I think is part of the next step that we as women are allowed, in part because we have more power than we've ever had before and I think we can start to control the narrative and start to control female gaze as well as male gaze," said Nevins in an interview Tuesday with Cheddar.
She said that executives at Mattel, the toy company that's manufactured Barbie since 1959, decided now was the time to make a change because public awareness ー and backlash ー had gone mainstream.
"I think there was a lot of noise in culture and I think that they have had an antenna up since 1959 about what the noise in culture is and they heard loud and clear that women were no longer accepting that one form," she said.
For full article, [click here](https://cheddar.com/videos/in-a-barbie-world).
On this episode of Cheddar Reveals, Jen Young, Outdoorsy co-founder and CMO, breaks down the travel industry trend towards RVs and camper vans, and how the evolution of work-from-home culture has caused it to jump; Nick DiBella, Senior Vice President of Operations for Sun Outdoors, discusses why transforming into an outdoor hospitality company was so crucial at this time, the evolution of outdoor travel, and what this means for the future of the travel industry; Cheddar gets a look at Curiosity Stream's 'The Woodstock Bus.'
Nick DiBella, Senior Vice President of Operations for Sun Outdoors, joins Cheddar Reveals to discuss why transforming into an outdoor hospitality company was so crucial at this time, the evolution of outdoor travel, and what this means for the future of the travel industry.
Jen Young, Outdoorsy co-founder and CMO, joins Cheddar Reveals to discuss the travel industry trend towards RVs and camper vans, and how the evolution of work-from-home culture has caused it to jump.
'West Side Story' is off to a slow start, the film debuted with $10.5 million. Thom Geier, executive editor at the Wrap, joins Cheddar News to discuss the movies people should be looking forward to and the overall state of the industry.
Cheddar is looking back at the 12 biggest buzzwords of the year leading up to Christmas. Today's word of the day, 'Yolo Trade.' Yolo Trade: (noun) derived from the acronym 'You Only Live Once.' Describes a trade where someone goes all in on a stock.
Matt Schulz, Chief Credit Analyst at LendingTree, joins Cheddar to break down the different types of credit card rewards that are out there, which states utilize rewards more than others, and how to get the most out of your credit card rewards.