Barbie, the doll that has long symbolized an impractical and unattainable standard of beauty for young girls, was invented by one of America's foremost businesswomen of her day.
This came as a surprise for the director of a new Hulu documentary, "Tiny Shoulders: Rethinking Barbie," that was to have its debut at the TriBeCa film festival this week.
The documentary, directed by Andrea Nevins, goes behind the scenes of Mattel as Barbie undergoes a major transformation to better reflect diverse characteristics and more reasonable notions of beauty.
"Multiculturalism as well as many different shapes, I think is part of the next step that we as women are allowed, in part because we have more power than we've ever had before and I think we can start to control the narrative and start to control female gaze as well as male gaze," said Nevins in an interview Tuesday with Cheddar.
She said that executives at Mattel, the toy company that's manufactured Barbie since 1959, decided now was the time to make a change because public awareness ー and backlash ー had gone mainstream.
"I think there was a lot of noise in culture and I think that they have had an antenna up since 1959 about what the noise in culture is and they heard loud and clear that women were no longer accepting that one form," she said.
For full article, [click here](https://cheddar.com/videos/in-a-barbie-world).
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On this episode of ChedHER: Avery Cyrus, one of TikTok's top LGBTQ creators discusses her partnership with Space Hero to become a citizen astronaut, and how she's using her platform on social media to give back; Boss Women Media Founder breaks down how she's empowering female entrepreneurs with 'Boss Business Showers;' Palmly Co-Founder explains how she's building a social networking app for Christians.
Rita Brooks, Co-Founder of Palmly, joins ChedHER to discuss how she's creating a social networking app for Christians, and her experience being a female founder in the tech industry.
Avery Cyrus, one of TikTok's top LGBTQ creators, joins ChedHER to discuss her partnership with Space Hero to become a citizen astronaut, and how she's using her platform on social media to give back.
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Low-code app development platform Crowdbotics raised $22 million in a Series A funding round led by Jackson Square Ventures. Crowdbotics has helped more than 14,000 customers launch apps without having to learn how to code. The company can offer a team of expert developers to help companies launch custom apps, or provide the means for companies to develop apps themselves. Crowdbotics CEO Anand Kulkarni joined Cheddar News' Closing Bell to discuss.