Barbie, the doll that has long symbolized an impractical and unattainable standard of beauty for young girls, was invented by one of America's foremost businesswomen of her day.
This came as a surprise for the director of a new Hulu documentary, "Tiny Shoulders: Rethinking Barbie," that was to have its debut at the TriBeCa film festival this week.
The documentary, directed by Andrea Nevins, goes behind the scenes of Mattel as Barbie undergoes a major transformation to better reflect diverse characteristics and more reasonable notions of beauty.
"Multiculturalism as well as many different shapes, I think is part of the next step that we as women are allowed, in part because we have more power than we've ever had before and I think we can start to control the narrative and start to control female gaze as well as male gaze," said Nevins in an interview Tuesday with Cheddar.
She said that executives at Mattel, the toy company that's manufactured Barbie since 1959, decided now was the time to make a change because public awareness ー and backlash ー had gone mainstream.
"I think there was a lot of noise in culture and I think that they have had an antenna up since 1959 about what the noise in culture is and they heard loud and clear that women were no longer accepting that one form," she said.
For full article, [click here](https://cheddar.com/videos/in-a-barbie-world).
Tech apprenticeship platform Multiverse became a unicorn with a $1.7 billion valuation, after raising $220 million in a Series D round. As companies across the country face challenges in hiring and retaining tech talent, Multiverse says it's trying to offer a solution with a new way to train and hire workers that can serve as an alternative to college and corporate training. Sophie Ruddock, VP and GM North America of Multiverse, joins Cheddar News' Closing Bell to discuss.
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On this episode of On The Job presented by ADP: Gemma Burgess, CEO of Ferguson Partners, explains what people are looking for in an employer, and how to convey positive work culture to potential employees; Amy Leschke-Kahle, Vice President of Performance Acceleration at The Marcus Buckingham Company, an ADP company, breaks down how encouraging employee engagement and empowering employee voices can benefit every workplace and busts a myth about employee engagement while working from home; Jim Huether, CEO of Hyperice, discusses Hyperice's new employee mental health initiative, known as the Workplace Alliance, with 100-plus companies to combat the ongoing mental health crisis and how they're taking a hands-on, data-driven approach to the mental health crisis.
Jim Huether, CEO of Hyperice, joins Cheddar to discuss Hyperice's new employee mental health initiative, known as the Workplace Alliance, with 100-plus companies to combat the ongoing mental health crisis and how they're taking a hands-on, data-driven approach to the mental health crisis.
