Tal and Omer Golan, founders of advertising company Outernets talk their interactive storefront ads that have been used by companies like McDonald's and Dylan's Candy Bar. Outernet storefronts change based on the person in front of each ad. The company can track each consumer, collect that data, and use it to alter the ad in real-time. Omer discusses the technology's use of data and machine learning. Tal and Omer are artists, and the business began with people asking to hang their art in the windows because it attracted people to the store.

Share:
More In Business
Sex is a big market for the AI industry. ChatGPT won’t be the first to try to profit from it
OpenAI has announced that ChatGPT will soon engage in "erotica for verified adults." CEO Sam Altman says the company aims to allow more user freedom for adults while setting limits for teens. OpenAI isn't the first to explore sexualized AI, but previous attempts have faced legal and societal challenges. Altman believes OpenAI isn't the "moral police" and wants to differentiate content similar to how Hollywood differentiates R-rated movies. This move could help OpenAI, which is losing money, turn a profit. However, experts express concerns about the impact on real-world relationships and the potential for misuse.
Load More