Diddy's vodka empire, Ciroc, launched a new French Vanilla flavor with rapper French Montana. Spokeswoman Dia Simms, President of Combs Enterprises, joins Cheddar to discuss how Diddy is using social media and celebrity influence to make Ciroc a household name.
Ashanti, Salt Bae, and DJ Khaled are featured in the "Welcome to the Family" campaign, a video series for the new Ciroc French Vanilla flavor. Ciroc also donates a portion of proceeds to charity, tapping into millennial interest in social activism.
Simms also explains how Combs Enterprises captures the millennial audience. She talks about using social media and digital platforms to reach the customer with the "hustle."
Netflix is looking to expand the mysterious and spooky world of the Addams family. Deadline has confirmed that the streamer is in the early development stages of a 'Wednesday' spinoff.
Christmas is days away and those shipping deadlines are approaching fast. The last day to mail a card or envelope via USPS is Wednesday.
If you're wondering what to get for the person who has everything? Here are a few unique options under $100 that should surprise and delight.
Psychic medium Christopher Allen explains how he understands messages from the spirit world and helps people use that information to better their lives.
The Charcuterie Queen Corrina Cafarelli shares some easy ideas for a holiday board that are sure to please all of your guests.
Sarah Fennel, baker and recipe developer with Broma Bakery, joined Cheddar News to show which desserts can travel with you to see friends and family and also showed how to make a fudge brownie.
A new study from Ohio State University says that snacking throughout the day could add up to a fourth meal.
This year's winners of the I Love My Librarian Award, $5,000 honors presented by the American Library Association, took on a lot more than selecting books and fighting bans.
Actor Jonathan Majors has been convicted of assaulting his former girlfriend during a confrontation in New York City earlier this year.
Nicki Minaj just reached a milestone that no other woman in rap has reached.
