Chris Heck, president of business operations for the Philadelphia 76ers, discusses the NBA playing a game in London. He also talks the league's jump into esports.
The Philadelphia 76ers are taking on the Boston Celtics in a matchup of two of the league's most storied franchises. Heck is excited for both the 76ers' future and the league's, saying the NBA is the most popular league in the world.
Eighteen teams in the NBA have ventured into esports, with Heck noting the 76ers were the very first. He promises the league is "all in" when it comes to esports.
Americans have bet over $220 billion on sports with legal gambling outlets in the five years since the U.S. Supreme Court cleared the way for all 50 states to offer it.
Cheddar's own Shannon LaNier tries out ZOZOFIT's new body suit that provides 3D scans measuring everything from waist size to body mass index. Madeleine Kanazawa, vice president of marketing for the fitness brand, breaks down how the technology works.
Former NFL star JJ Watt and his wife, former U.S. national team player Kealia Watt, announced they were investing in England's Burnley FC, which recently gained promotion to the Premier League. "Burnley ticked all the boxes -- the ownership, the team, the fanbase, the vision," Watt said, "And also the town, I think the town fits us well."