Fans are consuming pro football games at “record levels,” according to the president of the San Francisco 49ers.
But with ratings for NFL games sliding amid the changing media landscape, Al Guido says the league needs to better job of reaching viewers.
“If you look at the deal we did with Amazon, if you look at the Verizon-Oath deal, the Thursday night deal -- for us, we gotta get to a point where we have content in every single fan’s hand,” he told Cheddar in an interview. “And we’ve removed some of the exclusivities, which I think will lead to better ratings moving forward.”
Guido was referencing the deal struck between the league and Fox this week to carry Thursday Night Football games for the next five seasons.
The $3 billion price tag raised some eyebrows in light of ratings numbers -- research firm MoffettNathanson found viewership was down 13 percent during the regular season this year, and as much as 20 percent for the playoffs. Whether those declines continue into this weekend’s Super Bowl remains to be seen.
The New England Patriots will face off against the Philadelphia Eagles on Sunday, February 4th.
For full interview [click here](https://cheddar.com/videos/how-the-san-francisco-49ers-are-taking-advantage-of-silicon-valley).
The owners at Buffalo Wild Wings may have found a way to boost the sales of chicken wings and beer during the upcoming football season by organizing sports betting in its restaurants.
The owners at Buffalo Wild Wings may have found a way to boost the sales of chicken wings and beer during the upcoming football season by organizing sports betting in its restaurants.
These are the headlines you Need2Know for Friday, Aug. 10.
The gamer communications hub, with 150 million users, will sell indie titles curated by its staff in a new online storefront. "We have a lot of people here that love playing games and have really great taste, and so we're gonna pick out stuff we think is worth your time," says CEO Jason Citron.
These are the headlines you Need2Know.
These are the headlines you Need2Know.
These are the headlines you Need2Know.
The stationary bike and treadmill maker is now valued at over $4 billion after its latest funding round. Maureen Farrell, reporter at the Wall Street Journal, tells Cheddar that most companies claim to be the Netflix of their industry, but in Peloton's case, it may actually be true.
These are the headlines you Need2Know for Thursday.
Omar Raja, the founder of Bleacher Report's House of Highlights Instagram, said social media is "a young person's television," and that professional sports leagues have been reaching out to him to help them bolster the audience for live sports.
