Fans are consuming pro football games at “record levels,” according to the president of the San Francisco 49ers.
But with ratings for NFL games sliding amid the changing media landscape, Al Guido says the league needs to better job of reaching viewers.
“If you look at the deal we did with Amazon, if you look at the Verizon-Oath deal, the Thursday night deal -- for us, we gotta get to a point where we have content in every single fan’s hand,” he told Cheddar in an interview. “And we’ve removed some of the exclusivities, which I think will lead to better ratings moving forward.”
Guido was referencing the deal struck between the league and Fox this week to carry Thursday Night Football games for the next five seasons.
The $3 billion price tag raised some eyebrows in light of ratings numbers -- research firm MoffettNathanson found viewership was down 13 percent during the regular season this year, and as much as 20 percent for the playoffs. Whether those declines continue into this weekend’s Super Bowl remains to be seen.
The New England Patriots will face off against the Philadelphia Eagles on Sunday, February 4th.
For full interview [click here](https://cheddar.com/videos/how-the-san-francisco-49ers-are-taking-advantage-of-silicon-valley).
SonixFox wins IPS 2 and donates 10k, the Game Award Nominees, Pokemon Let's Go, and big changes to Overwatch and Fortnite. Featuring NYXL Head of Business Development and Events Ben "MrBitter" Nichol, ReKTGlobal Esports VP Kevin Knocke, Cameron Davis, and Astro Gaming's Thadeous Cooper.
League of Legends World Championship, the Overwatch World Cup, and Serral's incredible victory at Blizzcon. Featuring
Unikrn CEO Rahul Sood, Aziz "Hax$" Al-Yami, and Kelsey Moser.
Amazon is reportedly looking to expand its foothold in live programming, with an eye on the 22 regional sports networks that Disney must spin off as part of its acquisition of 21st Century Fox. For Amazon, it would be the extension of a grand strategy that has been both simple and consistent: drive more Prime subscriptions.
PlayVS, a start-up created to build an infrastructure for high school esports, has announced a new Series B funding round of $30.5 million, led by Elysian Park Ventures, a firm that operates on behalf of the Los Angeles Dodgers ownership group. The new funding will also bring in new investments from Adidas, Samsung NEXT, and Plexo Capital, and angel investors include Sean “Diddy” Combs.
These are the headlines you Need 2 Know for Monday, Nov. 19, 2018.
Mike Sepso is a gilded name in esports. His latest win? The senior VP of Activision Blizzard was recently appointed a strategic partner of Overwatch team league New York Excelsior. And he also happens to be the leader of Major League Gaming, which he founded with partner Sundance DiGiovanni in 2002. But before he assumed his throne, Sepso conceived MLG during a single lazy summer when he and his partner were basking in the glory of their previous company, Gotham Broadband.
These are the headlines you Need 2 Know for Friday, Nov. 16, 2018.
These are the headlines you Need 2 Know.
Super Bowl Champion Darrell Revis is now the face of online bookmaker PointsBet's digital sportsbook, launching later this month. Revis and PointsBet CEO Johnny Aitken told Cheddar how they're trying to educate consumers about legal sports betting.
The Golden State Warriors' star-studded lineup and three championship rings over the last four seasons have been a major revenue driver for the team's business, but the next phase of growth will rely on local real estate, said the team's chief financial officer Jennifer Cabalquinto.
