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Investing in Your Brand & the Future of Marketing
Janet Balis, EY Marketing Practice Leader, and Charisse Hughes, Chief Brand and Advanced Analytics Officer, Kellogg’s, join Cheddar News at CES in Las Vegas to discuss the importance of investing in your brand in the face of recession fears, the biggest challenges that CMOs are facing today, and where opportunity can be found in the adversity.
U.S. Stocks Close Higher
U.S. stocks closed higher on Friday as earnings season got underway for several big-name companies. The S&P 500 rose 0.4%, the Dow Jones Industrial Average rose 0.3%, and the Nasdaq rose 0.7%. Adam Phillips, Director of Portfolio Strategy at EP Wealth Advisors, joined Cheddar News' Closing Bell to discuss.
How Two Homeowners Drastically Cut Their Energy Bill
New York homeowners Victor and Yvelisse explain how by investing in energy efficient upgrades like solar panels, a heat pump, and proper insulation, they were able to cut their energy bill each month and keep their family warmer and more eco-friendly in the process.
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