Zach Overton on Samsung's Brick and Mortar Experience
For electronics giant Samsung, the retail experience has to be “so much more than just shopping,” says Zach Overton, VP of consumer experience for Samsung. That’s why Samsung is rolling out a multipurpose digital hub to test out products that amplify everyday experiences. Zach Overton sat down with Alyssa Julya Smith at the eTail conference in Palm Springs, California to discuss the company's new venture.
Overton explains that it's really "about how you make the brick-and-mortar space the most profound expression of your brand.”
The two-year-old Samsung 837 venue, located in Manhattan’s Meatpacking District, features events like movie screenings and live performances. It allows customers to become immersed in Samsung technologies through virtual reality and interactive art installations.
Meta wants creators to make money from the metaverse, but it's going to take a large chunk of the cut. The tech giant is planning to keep nearly 50% of all digital asset sales within Horizon Worlds, the virtual reality platform that's considered an integral part of the company's unfolding metaverse. Rolf Illenberger, Co-founder and Managing Director of VRdirect, joined Cheddar to discuss why Meta is taking heat for this move, and what it could be doing as an alternative to help support creators, small businesses, and consumers.
Grayscale recently launched its Future of Finance ETF ($GFOF) for investors to benefit from innovative businesses that it sees as critical to building the digital economy. CEO Michael Sonnenshein joined Cheddar to discuss the fund, companies making the most impact, and ways in which investors can expand holdings in the digital economy. “When we think about how investors should be building out their portfolios, we felt that there was a really important opportunity to also provide investors with access to the broadly defined digital economy, really, that confluence between technology and finance," he said.
Al Root, Senior Writer at Barron's, discusses possible scenarios if a Twitter buyout deal goes through and what a takeover means for the future of the social media platform.
Gas prices took up a big share of consumer spending in March. Retail sales climbed 0.5% from the previous month as Americans are forced to spend more money on food, gasoline, and other necessities. Kayla Bruun, Economic Analyst at Morning Consult, breaks down her outlook on consumer spending as prices continue to rise.
