Zach Overton on Samsung's Brick and Mortar Experience
For electronics giant Samsung, the retail experience has to be “so much more than just shopping,” says Zach Overton, VP of consumer experience for Samsung. That’s why Samsung is rolling out a multipurpose digital hub to test out products that amplify everyday experiences. Zach Overton sat down with Alyssa Julya Smith at the eTail conference in Palm Springs, California to discuss the company's new venture.
Overton explains that it's really "about how you make the brick-and-mortar space the most profound expression of your brand.”
The two-year-old Samsung 837 venue, located in Manhattan’s Meatpacking District, features events like movie screenings and live performances. It allows customers to become immersed in Samsung technologies through virtual reality and interactive art installations.
Adam Bry, co-founder and CEO of drone manufacturer Skydio, joined Cheddar News to discuss the company's latest funding round and the Russia-US drone collision.
Credit Suisse saw its shares stabilize after the Swiss National Bank approved a loan of nearly $54 million for the company. A top investor notified Credit Suisse on Wednesday that it wouldn't be able to provide further assistance to the lender.
Cheddar News breaks down what surge pricing is and how it works as a variety of businesses are taking notes from models long used by airlines and ridesharing companies to boost profits.
Fewer Americans applied for jobless claims last week as the labor market continues to thrive despite the Federal Reserve's efforts to cool the economy and tamp down inflation.
Stocks rallied after a group of big banks offered a lifeline to the bank Wall Street had zeroed in on in its hunt for the next victim in the industry’s struggles.
