For electronics giant Samsung, the retail experience has to be “so much more than just shopping,” says Zach Overton, VP of consumer experience for Samsung. That’s why Samsung is rolling out a multipurpose digital hub to test out products that amplify everyday experiences. Zach Overton sat down with Alyssa Julya Smith at the eTail conference in Palm Springs, California to discuss the company's new venture.
Overton explains that it's really "about how you make the brick-and-mortar space the most profound expression of your brand.”
The two-year-old Samsung 837 venue, located in Manhattan’s Meatpacking District, features events like movie screenings and live performances. It allows customers to become immersed in Samsung technologies through virtual reality and interactive art installations.
Employees at Ben & Jerry's flagship store in Burlington, VT have filed for a union election.
Education technology company Chegg is releasing a learning tool that will be powered by the controversial OpenAI technology.
Homebuilder sentiment rose in April to its highest level since September, signaling optimism in the market for new homes.
Shares of Roblox tumbled after it provided a disappointing update for March metrics.
Apple officially launched its savings account through Goldman Sachs and users can set it up through their Wallet app.
Samsung is considering using Bing as the default search engine on its mobile devices, replacing Google, according to The New York Times.
Gov. Ron DeSantis and Florida lawmakers are ratcheting up pressure on Walt Disney World.
Jay Hatfield, chief investment officer for ICAP, joined Cheddar News to discuss how markets are reacting to labor market news and what the Federal Reserve will do next in terms of interest rates.
Ross Mayfield, the investment strategy analyst at Baird Ross, joined Cheddar News to discuss the choppy markets.
Kristin Cavallari, who first gained fame as a cast member of the MTV reality show Laguna Beach, is now the founder of a beauty company called Uncommon James. Cheddar News anchor Hena Doba took a walk with Cavallari to discuss her many business ventures.
