For electronics giant Samsung, the retail experience has to be “so much more than just shopping,” says Zach Overton, VP of consumer experience for Samsung. That’s why Samsung is rolling out a multipurpose digital hub to test out products that amplify everyday experiences. Zach Overton sat down with Alyssa Julya Smith at the eTail conference in Palm Springs, California to discuss the company's new venture.
Overton explains that it's really "about how you make the brick-and-mortar space the most profound expression of your brand.”
The two-year-old Samsung 837 venue, located in Manhattan’s Meatpacking District, features events like movie screenings and live performances. It allows customers to become immersed in Samsung technologies through virtual reality and interactive art installations.
Experts from Redfin real estate brokerage explain the challenges buyers are experiencing as they try to buy their first homes.
The Biden administration is targeting the blood thinner Eliquis, diabetes treatment Jardiance and eight other medications for Medicare's first-ever drug price negotiations as it seeks to lower medical costs for Americans.
Disney's visual effects workers filed to unionize, according to Variety.
Bath & Body Works is looking to hire thousands of workers for the holiday season.
Elon Musk shared a video of himself testing Tesla's full self-driving software.
Chipotle will pay over $322,000 to Washington, DC after an investigation revealed over 800 alleged child labor violations over the past three years.
Amazon is raising the minimum amount non-Prime members need to spend to qualify for free shipping.
A report showed that 2022 saw a record number of requests to ban books at U.S. public schools.
Flights in the UK experienced delays and cancellations due to technical issues.
You may soon begin negotiating your salary with an A.I. program and some companies are already doing so.
