Starbucks is partnering with Ariana Grande on its latest coffee offering. The coffee chain and singer both posted twin cloud emoji tweets on Monday. Grande tagged @Starbucks, leading fans online to piece together that she was teasing the new "Cloud Macchiato," which Starbucks ($SBUX) officially launched this week. She followed those up with a pair of new tweets Tuesday morning showing the singer decked out in a Starbucks apron sipping on one of the new bevvies.
Internal documents showed that Grande was helping the company launch the new beverage, according to Business Insider.
Grande might already be considered an unofficial brand ambassador given how many times she's been snapped holding a Starbucks drink. Starbucks has not confirmed that it has a partnership with the "Thank U, Next" singer, though BI reported that as part of the promotion some stores will also feature Grande-approved playlists and songs.
The Cloud Macchiato is a twist on an Italian coffee staple. The "macchiato," literally translated to "stained" is a shot of espresso with a bit (stain) of frothed milk. Starbucks gained success bastardizing that and other Italian cafe classics with iced versions, caramel drizzles, and mocha. The Cloud version will come in cinnamon or caramel versions with a dollop of whipped cold milk foam, according to the press release.
Alex Wilhelm, a senior editor at TechCrunch, joined Cheddar to talk about the ups and downs of fashion rental company Rent the Runway as it went public on the Nasdaq. "In the case of Rent the Runway, the economics of its core business are a little bit suspect, I think, and the company's high debt load puts a pretty serious drag on its operations," he said. "And so when you consider it's going to spend a lot of its IPO paying down debt, you wonder what's going to be left over to fund future growth."
Following the 100,000 Tesla Model-3 order by rental car company Hertz, Uber announced its drivers will be able to rent Teslas for work beginning in 2023. Of the Hertz purchased Model 3 cars, 50,000 of those will be available to Uber drivers starting at $344 per week.
A wave of companies spanning several industries is reporting their Q3 earnings reports on Wednesday. Strategic marketing across brands is said to have played a role in what's looking like a successful quarter overall.
Jill and Carlo discuss the pending approval for Pfizer's vaccine for kids, the state of anti-Semitism three years after Tree of Life, potential criminal charges in the 'Rust' prop gun shooting and more.
