Starbucks is partnering with Ariana Grande on its latest coffee offering. The coffee chain and singer both posted twin cloud emoji tweets on Monday. Grande tagged @Starbucks, leading fans online to piece together that she was teasing the new "Cloud Macchiato," which Starbucks ($SBUX) officially launched this week. She followed those up with a pair of new tweets Tuesday morning showing the singer decked out in a Starbucks apron sipping on one of the new bevvies.

Internal documents showed that Grande was helping the company launch the new beverage, according to Business Insider.

Grande might already be considered an unofficial brand ambassador given how many times she's been snapped holding a Starbucks drink. Starbucks has not confirmed that it has a partnership with the "Thank U, Next" singer, though BI reported that as part of the promotion some stores will also feature Grande-approved playlists and songs.

The Cloud Macchiato is a twist on an Italian coffee staple. The "macchiato," literally translated to "stained" is a shot of espresso with a bit (stain) of frothed milk. Starbucks gained success bastardizing that and other Italian cafe classics with iced versions, caramel drizzles, and mocha. The Cloud version will come in cinnamon or caramel versions with a dollop of whipped cold milk foam, according to the press release.

Share:
More In Business
New Unemployment Claims Last Week Total 268,000
Octavio Marenzi, Founder & CEO of Opimas, discusses how labor participation is directly correlated with wage pressures and why supply chain issues are having little effect on earnings from the retail sector.
Macy's Reports Q3 Earnings Beat. Will Launch Digital Marketplace
Macy's reported a Q3 earnings beat and raked in $5.4 billion in revenue. The department store giant also said it is equipped to handle the expected holiday shopping rush. The company also announced it would be launching its own curated digital marketplace in 2022.
Zumba CEO on Rising Demand for In-Person Training, Balancing Hybrid Fitness Options
Zumba Fitness CEO Alberto Perlman joined Cheddar's "Between Bells" to talk about the rise in demand for in-person training after the company saw a 55 percent jump in scheduled classes over Q3. Perlman noted that while demand for in-person training is increasing, the pandemic exposed a market for at-home sessions that will likely persist even after it ends. "The world is becoming hybrid, and people are finding ways to fit in two workouts a week at home and then three workouts at the gym. And our instructors are perfectly positioned to adapt to those environments," he said.
Greenwood Launches GreenBook, an Online Directory of Black and Latino Businesses
Greenwood, a digital banking platform aimed at supporting Black and Latino businesses and clients, is launching its very own GreenBook. Named after the historic publication for Black travelers during the era of Jim Crow, the online guide will provide a directory of Black- and Latino-owned businesses across the country. Ryan Glover, the founder and chairman of Greenwood, joined Cheddar to provide additional details about the listings.
Apple to Allow Self-Service Repairs on iPhones
Apple is reversing course on its in-house repair policy amid the ongoing pressure from right-to-repair advocates and will roll out a self-service option allowing customers to repair and replace some parts on some iPhones themselves.
What to Expect From Sweetgreen Following Its IPO
Greg Martin, the co-founder of Rainmaker Securities, joined Cheddar to talk about fast-casual restaurant chain Sweetgreen's IPO launch on the New York Stock Exchange. Martin said he is not confident the market will react positively to the launch and expects volatility ahead because "when you look at their metrics, they're good but not great." He also noted that it might take investors a while to figure out exactly what the brand is as it balances between being a traditional restaurant and a tech-enabled food platform.
Stocks Close Lower Despite Strong Retail Earnings
The major indexes closed lower Wednesday even as major retailers reported better-than-expected quarterly earnings. Melissa Brown, Managing Director of Applied Research at Contigo, joined Cheddar News' Closing Bell to discuss today's market close.
Load More