Starbucks is partnering with Ariana Grande on its latest coffee offering. The coffee chain and singer both posted twin cloud emoji tweets on Monday. Grande tagged @Starbucks, leading fans online to piece together that she was teasing the new "Cloud Macchiato," which Starbucks ($SBUX) officially launched this week. She followed those up with a pair of new tweets Tuesday morning showing the singer decked out in a Starbucks apron sipping on one of the new bevvies.
Internal documents showed that Grande was helping the company launch the new beverage, according to Business Insider.
Grande might already be considered an unofficial brand ambassador given how many times she's been snapped holding a Starbucks drink. Starbucks has not confirmed that it has a partnership with the "Thank U, Next" singer, though BI reported that as part of the promotion some stores will also feature Grande-approved playlists and songs.
The Cloud Macchiato is a twist on an Italian coffee staple. The "macchiato," literally translated to "stained" is a shot of espresso with a bit (stain) of frothed milk. Starbucks gained success bastardizing that and other Italian cafe classics with iced versions, caramel drizzles, and mocha. The Cloud version will come in cinnamon or caramel versions with a dollop of whipped cold milk foam, according to the press release.
Canada is looking to offset the rising cost of maple syrup by tapping its strategic reserve. Producers in Quebec, accounting for 73 percent of all the maple syrup in the world, will release half of its stockpile amounting to 50 million pounds worth.
Jared Kessler, CEO of real estate firm EasyKnock, joined Cheddar to talk about the housing market staying hot at a time it usually cools down. He attributed part of it to low interest rates and buyers wanting to secure homes before they begin rising again. "We're definitely, at some point, in for higher rates," he said. "Right now, that's a very tough question for the Federal Reserve."
Scott Helfstein, executive director of thematic investing at ProShares, joined Wake Up With Cheddar to break down the early data on Black Friday. Americans were ready to return to in-person shopping after the pandemic fueled a surge in online sales last year. Online sales dipped this year and in-store foot traffic topped 2020 but has yet to reach pre-pandemic levels. "It might not get much better than this for brick and mortar as we wrap up this year, whereas, the online has been in a long-term secular growth trend," he said.
The holidays are here, which means many will raise a glass. In fact, data shows the average American doubles their booze intake between Thanksgiving and New Years, with about 45% of those drinkers choosing vodka as their liquor of choice. Tony Latham, Bacardi's CFO, tells Cheddar what he anticipates will be the most popular spirit or cocktail this holiday season, as well as other trends going into the new year.
This holiday season, e-commerce sales are expected to hit 207 billion dollars, with17 percent of that chunk will occuring between the days of the deals - black friday and cyber monday. Deren Baker, CEO of edge by ascential, joins Cheddar News to give a Cyber Monday preview.
With Black Friday right around the corner, Trae Bodge, Smart Shopping Expert at TrueTrae.com joined Cheddar's Opening Bell to discuss holiday shopping tips ahead of the annual event.
Zoom reported solid third quarter earnings, with a beat on revenue and EPS, but did warn of slowed growth as the pandemic wanes. For more on the company’s third quarter earnings and their innovation plans post-pandemic, Kelly Steckelberg, CFO, Zoom joined Cheddar’s Opening Bell to discuss.
