Wake Up with Cheddar Day is officially underway and to help celebrate it: custom, bite-size cupcakes from Baked by Melissa.
Melissa Ben-Ishay, founder and owner of Baked by Melissa, presented her baked treats on the show and said the Cheddar logo inspired the colorful dessert design.
"I took a look at the logo and I needed the cupcakes to be colorful," Ben-Ishay said. "We complimented them with sprinkles and colored icing to give you a really big pop of pink and orange just like your brand."
The New York-based cupcake company is known for its signature petite treats, and Ben-Ishay said she intentionally made them tiny so cupcake lovers would not feel guilty about eating a variety of them. "Making them just a 'bite' allowed me to try every flavor without feeling bad about it," she said.
Baked by Melissa has 14 locations and an online shop that can ship the cupcakes around the country.
"At Baked by Melissa, we get to make people happy with our best-in-class product," Ben-Ishay said. "We have the single best gift that you can give," Ben-Ishay said.
Over 100,000 job cuts were announced across major industries in January, according to a report. Jon Bell, an employment attorney with Bell Law Group, joined Cheddar News to discuss unemployment benefits and severance packages.
Karen Robbins, senior vice president with UBS Wealth Management, joined Cheddar News to discuss Friday's mixed session as officials hinted at more interest rate hikes.
The Week's Top Stories is a guided tour through the biggest market stories of the week, from winning stocks to brutal dips to the facts and forecasts generating buzz on Wall Street.
A new study predicts that rising energy costs that have followed in the wake of Russia's war with Ukraine could push millions of people around the globe into extreme poverty.
In celebration of Black History Month, Cheddar News correspondent Shannon LaNier visited Black-owned Montclair Brewery in New Jersey for a behind-the-scenes look at how beer is made.
