Wake Up with Cheddar Day is officially underway and to help celebrate it: custom, bite-size cupcakes from Baked by Melissa.
Melissa Ben-Ishay, founder and owner of Baked by Melissa, presented her baked treats on the show and said the Cheddar logo inspired the colorful dessert design.
"I took a look at the logo and I needed the cupcakes to be colorful," Ben-Ishay said. "We complimented them with sprinkles and colored icing to give you a really big pop of pink and orange just like your brand."
The New York-based cupcake company is known for its signature petite treats, and Ben-Ishay said she intentionally made them tiny so cupcake lovers would not feel guilty about eating a variety of them. "Making them just a 'bite' allowed me to try every flavor without feeling bad about it," she said.
Baked by Melissa has 14 locations and an online shop that can ship the cupcakes around the country.
"At Baked by Melissa, we get to make people happy with our best-in-class product," Ben-Ishay said. "We have the single best gift that you can give," Ben-Ishay said.
For the first time on the unofficial cannabis holiday 420, cannabis enthusiasts in New York State can purchase their products legally. One of the first licensed adult-use dispensaries across the state was buzzing with business early in the day.
Eric Lynch, managing director of Scharf Investments, joined Cheddar News to discuss Thursday's market session as stocks closed lower, dragged down by Tesla's earnings miss, amid economic fears.
This time it’s for real. Many of Twitter’s high-profile users are have lost the blue check marks that helped verify their identity and distinguish them from impostors on the Elon Musk-owned social media platform.
Lauren Forsch, founder of Popped.nyc, stopped by the Cheddar News studio on 4/20 — a date known to many as Cannabis Day — to discuss the health and wellness benefits of CBD-based products.
One of the last major players in the DVD rental business has expressed interest in purchasing Netflix's mailing division, which is now set to be shut down. Bill Rouhana, CEO of Chicken Soup for the Soul Entertainment, which owns Redbox and its network of DVD kiosks, told The Hollywood Reporter that "I'd like to buy it," and that he's reached out multiple times about an acquisition.
Tesla shares fell sharply at the opening bell Thursday after the company felt the sting of numerous price cuts it made across its model line up this year in hopes of energizing sales.
