If you're looking for ways to further expand your virtual life in the metaverse, maybe consider fostering a dog.
Pet food maker Pedigree is offering metaverse users a chance to foster a pet from the real world — in the comfort of the virtual one. It's being dubbed as the 'FOSTERVERSE' and the goal of the virtual activation is to find sheltered pets forever homes.
In order to be eligible for virtual fostering, a user must be a "landowner" on the metaverse platform Decentraland. Landowners will be given access to the pet adoption site 'Adopt a Pet' and will be able to choose the furry friend they want. Those that do not own land can still interact with pets but cannot adopt.
As part of the activation, Pedigree is also set to match donations to its Pedigree Foundation up to $100,000. The organization specifically focuses on helping dogs find forever homes.
Jean-Paul Jansen, the vice president of marketing for Mars Petcare North America, said that virtual fostering is an expansion of the company's mission to end pet homelessness.
"Both the Pedigree brand and Pedigree Foundation have long histories of supporting animal shelters and promoting dog adoption, and this program enables people to support deserving dogs in a new way through virtual fostering," he said in a statement.
Stocks are pushing higher on Wall Street, led by big gains for health care companies announcing developments that could aid in the coronavirus outbreak.
Dr. Christopher Wiles, a resident physician at the University of Connecticut, is turning his hobby into a potential way to offset a shortage of personal protective equipment in hospitals dealing with COVID-19.
Trump said that the order will “require General Motors to accept, perform, and prioritize Federal contracts for ventilators." In a statement, he said the contracting process with the automaker was not moving quickly enough.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Mark Zuckerberg and his wife Priscilla Chan have donated $25 million through their foundation to a philanthropic effort organized by Bill Gates to explore new coronavirus treatments.
Healthcare workers have launched their own campaigns for gathering personal protective equipment as they fight the coronavirus on the frontlines, with #GetUsPPE trending across social media.
The new feature, which is being rolled out in the hardest-hit areas this week, will appear on pages for businesses like restaurants, bars, beauty parlors, and gyms.
If a measure for fossil fuels is included, the groups insist, similar support should be extended to clean energy and electric vehicles, insiders tell Cheddar.
Harnessing the cooling fans from F-150 pickups and the battery packs for its power tools, Ford on Tuesday announced that it will start making sorely-needed ventilators, respirators and medical face masks to help alleviate dire shortages as coronavirus cases surge across the country.
While the spread of the coronavirus has caused millions of layoffs across the country, select businesses are on a hiring spree to meet increased demand related to the outbreak.
