Andrew Weir, brand leader for Aberlour Distillery, discusses the rise of whiskey as a go-to spirit around the world. He also explains Scotland's annual celebration of the poet Robert Burns. Weir explains Burns Night honors Scotland's national poet Robert Burns, whose most famous work is likely "Auld Lang Syne." He reveals the poet has also influenced contemporary artists such as Bob Dylan and Michael Jackson. Whiskey revenue has increased across the globe thanks to younger consumers being "less naive," according to Weir. He says they're more willing to spend money on a nice drink.

Share:
More In Culture
How Ski Jumpers Keep Flying Farther
Every few years, the Olympics roll around to prove that, yes, the world’s best athletes can jump farther, swim faster, and generally crush records that would’ve been impossible just a few decades ago. Take ski jumping - the world record has increased by well over 200 meters in fewer than 100 years. Responsible for this is a lot of intentional engineering of equipment and hills, but perhaps the biggest change is thanks to one act of human daring. Watch to find out how!
Spotter Raises $200 Million to Invest $1 Billion Dollars in YouTube Creators
YouTube creator platform Spotter recently announced $200 million in Series D financing at a valuation of $1.7 billion, led by SoftBank Vision Fund 2. Spotter allows YouTubers to license the rights to their video catalogs in exchange for large sums of cash paid upfront. The company's clients include some of YouTube's most popular personalities, with a combined total of more than 1.2 billion subscribers. Aaron Debevoise, founder and CEO of Spotter, joins Cheddar News' Closing Bell to discuss.
The Plan To Literally Expand New York City
What if we added the equivalent of over 1300 football fields to the tip of Manhattan? This was the proposal of a recent op-ed in The New York Times - increasing the size of the borough by about 12% in order to mitigate two of its most pressing problems. There’s evidence from all over the world that doing this can be a useful technique for crowded ocean-side cities. But the process to do so - reclaiming land from the ocean - is rife with potential downsides. So is this a proportional response to gigantic problems? Or a zany harebrained scheme that’ll do more harm than good?
Wendy's Releases 2021 Q4 Earnings Report
Abigail Pringle serves as president, international and chief development officer at Wendy’s. She joins Cheddar News to discuss the company's Q4 earnings and its diversity initiative for franchise owners.
'Beetlejuice' Sequel In the Works Thanks to Brad Pitt
Brad Pitt’s production company “Plan B” wants to bring “Beetlejuice” back to the big screen. The sequel concept is in its earliest stages as there is no word of a script yet. The production company is also set to produce “Parasite” director Bon Joon-ho’s newest film as well.
Load More