Brands are increasing their efforts in using influencer marketing to reach tech tech-savvy consumers. Fownders CEO and founder Gerard Adams joins us with a look at what the future of brand influence might look like. The man they call "The Millennial Mentor" says its more important than ever to leverage social channels to spread brand messaging and marketing campaigns.
Adams gives an update on his role in Sprint's #LiveUnlimited campaign. He says it aims at using successful millennial entrepreneurs to target valuable young demographics. He also gives us his do's and don'ts for influencer marketing strategies.
Finally, we learn about Adams' mentorship work with his company, Fownders. He shares his top lessons for success heading into 2018. The entrepreneur stresses the importance of finding a mentor and staying persistent into the new year.
Swingers mini golf co-founder and co-CEO Matt Grech-Smith explains the appeal of putt-putt for adults and the company's expansion to Las Vegas.
From moving finances online to the new ways we'll be getting cash, Ray Hatch, the Vice President of Enterprise Solutions Vertical Markets at Comcast Business explains how the banking industry is getting ready for the future.
Swingers mini golf chain co-founder and co-CEO Matt Grech-Smith explains how his company is finding success by creating a more adult version of a longtime family favorite.
Shopping expert Trae Bodge shares tips for saving money while back-to-school shopping for college students.
The managers of the Panama Canal said they expect income from the waterway to drop after authorities were forced to limit the number of ships passing through each to 32 due to a lack of rainfall.
Nissan is recalling more than 236,000 small cars in the U.S. because the tie rods in front suspension can bend and break, possibly causing drivers to lose steering control.
Canadian Prime Minister Justin Trudeau accused Facebook on Monday of putting profits over people’s safety during the emergencies created by Canada’s record wildfire season.
Neil Wertheimer, deputy editor for the AARP Bulletin and The Magazine, talks about some of the highlights from this year's list of 99 Great Ways to Save.
Just five years ago, a price-conscious auto shopper in the United States could choose from among a dozen new small cars selling for under $20,000. Now, there’s just one: The Mitsubishi Mirage.
Inflation is easing, but prices for the items you need are still high. Marty Cantor explains that while relief will eventually arrive, he says we should brace ourselves for things to get worse before they get better.
