As Americans continue to get vaccinated every day, they're rushing to get back to pre-pandemic activities, from eating out at restaurants to going back to movie theaters.

Many are also rushing out to get a new tattoo.

The pandemic proved nearly fatal for many businesses across different sectors. Anything that brought a worker and a customer into close proximity was especially challenging to reopen.

Tattoo shops checked all of those shutdown boxes, and getting a tattoo is one of the most pandemic un-friendly activities out there. The close contact, the collaboration with the artist, and of course the needles going in and out of your skin for hours on end. 

The pandemic itself has been unfriendly to the tattoo industry. Lockdowns forced artists to cancel months of appointments and created industry-wide chaos.

Hannah Everhart, a Maryland tattoo artist, is among those professionals rocked by the pandemic. Once the shop she worked in reopened, she was limited in the number of people she could see each week. And since many of the 30,000 tattoo artists in the U.S. are essentially independent contractors and don't own their own shop, they need regular business to get by.

A Look Back: Unexpectedly Unemployed Amid the Coronavirus Pandemic: Tattoo Artist Nokomis Fairbanks

Everhart knew the pandemic would forever change the industry, so she started thinking seriously about opening her own studio.

"A shop was always the long term goal with tattooing," Everhart said. "It's something that I was really thinking for the five-year plan. But during the pandemic, everything was shut down. It gave me time to sit down and evaluate my situation as far as, like, money, and would this be something I could make work?"

It turns out opening her own shop in a year when small businesses faced a major downturn wasn't as hard as she might have expected. She opened Raven and Rose Studios in Savage, Md., in January.

"When I started running the numbers, it kind of made sense," she said. "It was like, oh, I could actually make this work. I could make this happen."

Everhart's move has proven to be an opportune one as the tattoo industry is seeing incredibly high demand. She has seen so much interest that she's booked until October.

(Note: I got to jump the line for my new ink, as you can see above.)

"Everyone's getting tattooed. This is honestly the furthest I've been booked out ever in my eight year career," Everhart said. "I have never been booked out this far so, and a lot of other artists are also experiencing the same thing."

The surge in interest has kept up even as Everhart and other tattoo artists across the industry shifted to digital consultations and appointment-only tattooing.

While she says the increased demand will eventually plateau, some things from the pandemic will stick around. Everhart plans to continue wearing masks while tattooing so she and her customers don't get even a little bit sick.

"I just don't have time to get sick," she said. "People are scheduling appointments three months in advance. And if it gets to be the week of their appointment, and I have to call and reschedule 'cause I have the sniffles, that's not a good look. So, I'm definitely going to keep wearing masks."

Post-pandemic realities aside, Everhart's work isn't stopping any time soon.

"You have people who have been wanting to get tattooed for a really long time. And now they're just like, I'm going to pull the trigger on this. Life is too short. I've survived this pandemic. I can't stay at my house anymore. I need to get out. I want to do this thing," she said.

Share:
More In Business
SoulCycle CEO Says Riders Are 'Coming Back in Full Force'
Evelyn Webster, CEO of SoulCycle, talked to Cheddar's Michelle Castillo about how the company, known for its beloved spin classes, has evolved during the pandemic. It now offers stationary bikes for at-home workouts, similar to Peloton, but as restrictions lift, the chain is seeing riders come back in "full force." Webster says that has been a boon as people realized that they want flexibility in their workout options. "I think we'll continue to see consumers, riders, want a blended fitness and well-being experience at their own convenience, and that's why this multi-channel strategy is such an important pillar of SoulCycle's growth strategy."
Growth in the Gig Economy Market; Getting Started in Real Estate Investing
On this episode of 'Your Future Home', Ania Smith, TaskRabbit CEO, discusses TaskRabbit's recent revenue growth, how the company is increasing their taskers' earning potential, and its potential for greater global expansion.; Aaron Wagner, a former football player turned self-made real estate investor & Founder and Managing Partner of Wags Capital, breaks down the best first steps the average investor can take into the realm of real estate, and how wholesaling can be a smart investment.; Cheddar breaks down all the tips, tricks, and things to look out for when buying your first home.
How the Average Investor Can Get Started in Real Estate
Aaron Wagner, a former football player turned self-made real estate investor & Founder and Managing Partner of Wags Capital, joins 'Your Future Home' to help break down the best first steps the average investor can take into the realm of real estate, and how wholesaling can be a smart investment.
How TaskRabbit Is Growing in the Gig Economy Space
Ania Smith, TaskRabbit CEO, joins 'Your Future Home' to discuss TaskRabbit's recent revenue growth, how the company is increasing their taskers' earning potential, and its potential for greater global expansion.
Pearson, Producer Simon Fuller Team Up to Launch Academy of Pop for Performing Arts
Pearson CEO Andy Bird joined Cheddar's "Opening Bell" to talk about a new partnership with famed recording artist manager Simon Fuller to launch a new performing arts school, the Academy of Pop, focused on cultivating the next round of rising stars. While the school will focus predominantly on the arts, Fuller said Bird wanted to partner with the learning company Pearson to add structure to the curriculum. "I think in many areas, the performing arts have suffered within education, and so part of our goal is to sort of put the 'A' into STEM and turn it into STEAM," he said. The first studio is slated to open in Hollywood.
Big Oil Testifies Before Congress On Climate Change
Kathy Mulvey, the Accountability Campaign Director for the Union of Concerned Scientists, joined Cheddar News to break down Thursday's congressional hearing on climate change with big oil executives and lobbyists.
Load More